The Engagement Equation...(T+3C=E)
"T"
(Closing "the say-do gap")

    Trust (the leader's credibility)
"3C"
(Closing "The paycheck-purpose gap)

    Challenge (preparation stage - clarity)
      Raw Potential: Plans, Strengths, Roles
        The learning: To receive the gifts at hand

    Charge (implementing stage - constancy)
      Routine Process: Innovate, Scan, Adjust
        The learning: to release what isn't working

    Cheer (evaluation stage - celebration)
      Real Product: Measure, Reward, (Re)Prepare
        The learning: to rejoice in every gain, large or small
"E"
(Closing "the work-live gap")

    Engagement (setting the organizational culture)
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